On February 18, 2016 Jamba Juice got an unexpected visit from international pop star Adele. But this wasn’t a regular smoothie order. It was a hidden camera prank for the Ellen DeGeneres Show.
How did we respond in real time to a prank and turn it into an opportunity to promote our smoothies?
We came back with a prank of our own.
ADFEST Award - Bronze
ADFEST Award - Gold
ADFEST Award - Silver
Creative Review Annual - Best in book
Effie's - Bronze
New York Ad Festival - Third Prize
One Club Award - Gold
One Club Award - Silver